Academics are wired to learn. They are those sales people who are always asking: “why?” And not because someone told them to, they are genuinely curious about how things work. Academics often refer to the book(s) they are reading as points of conversation or supporting arguments and are some of the best sales debaters because of their wide knowledge set.
One of the most important things that Academics need is an organization that promotes learning & growth and in general, excellence. Academics have a sincere desire to look at macro level business challenges and understand how best to address them or better yet, prevent them. Academics are intolerant of reactive thinking or worse pretentious use of intellectualism. Partnering with Classic selling peers/management will be important as they can finesse relationships where Academics may lose patience.
Academics are the true ‘trusted advisor’ as their actions are steered by what’s true and real rather than by sales incentive plans or having to be the smartest guy/gal in the room. Probably because they already are. Because of this, it’s critical that Academics represent complex and large impact solutions and those they can stand behind. Think you’re an Academic? Take the Quiz here.
Part of finding joy in the work we do is being aligned with where our skills soar. If you feel aligned with Academic skill sets we can connect you with companies that are looking for sales people with your strengths.
Matt damon as an academic: